How the Volvo brand has changed in the five years since it was sold to the Chinese. Where is the Volvo XC90 assembled? Volvo whose car is made

Volvo Personvagnar AB (Volvo Cars ) sold in 2010 - Ford transferred 100% of the shares of its former division to the holding Zhejiang Geely Holding Group from China, which already has one global automaker - Geely Auto.

The main production facilities of Volvo Cars are currently located in the European Union - plants in Torsland, Uddevalla and Ghent. The company plans to open several factories in China to meet the needs of the dynamically developing domestic market.

Volvo cars are not assembled in the Netherlands. By the end of 2012, Mitsubishi Motors, the owner of the plant since 2001, was going to close the plant or sell it for a nominal fee if certain conditions were met. Once upon a time, the following models rolled off the factory assembly line: 440, 460, S40 and V40.

Volvo cars - S40 and S80L were produced at the Changan Ford plant in Chongqing, China.

Production of Volvo cars
Factory Location A country Model VIN sign of the factory
Torslan-daverken Torslanda Switzerland V70
XC70
S80
XC90
V60
1
Pinifarina Sverige AB Uddevalla C70 J
Volvo Cars Ghent Ghent Belgium C30
V40
S40
V50
S60
XC60
2

Volvo Cars sold about 422 thousand cars in 2012. The largest sales market for Volvo cars is the North American market. Thus, in the US market in 2012, 68,079 cars were sold. Contrary to the company's expectations, the Chinese market did not grow; under the pressure of competitors who had launched their production in China, there was a decline in sales. Opening a plant in China, making cars cheaper due to the absence of customs duties, will significantly increase sales. Today the duty is up to 25% of the cost of the car.

Which plant assembles the most Volvo cars?

The company's plant in the Belgian city of Ghent assembled about 265 thousand cars in 2011, and about 258 thousand cars in 2012. The production of small cars is significant for the plant; production growth is associated with them.

Volvo production in Russia.

Back in 2002, the first production began in Zelenograd trucks mobile phones of this brand. In connection with the company's plans to open a modern plant high power in Russia, production in Moscow was closed in 2008. In January 2009, a Volvo Group plant was opened in Kaluga with a design capacity of 15 thousand cars per year. The main products are trucks from the Volvo model range: FH, FM and FMX.

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Do you know where Volvos are made? The country of origin of this car deserves all the praise. It is produced in Sweden. The car is produced by the Swedish concern Aktiebolaget Volvo. The concern is engaged in commercial and engines and various equipment. Previously, it was possible to purchase from the Volvo concern passenger cars. Unfortunately, the car branch was sold to the Ford concern, called Volvo Personvagnar. In turn, Ford transferred it to the Geely concern.

The headquarters of the concern is located in the Swedish city of Gothenburg. From Latin, "volvo" translates as "I roll" or "I spin."

history of the company

The company was founded by Assar Gabrielson and Gustaf Larson in 1915. In fact, it was a subsidiary of the popular bearing manufacturer SKF. The first production car, the Jakob OV 4, left the factory gates on April 14, 1927. It had an engine with a capacity of 28 Horse power and the highest speed is 90 km/h.

The country that produces the Volvo car is wonderful! Who becomes the president of the concern in 1956? Of course, Gunnar Ingellau! He is a Doctor of Mechanical Engineering and Economic Sciences. During his tenure, the company flourished. Export to the USA starts in 1956. In the United States in 1957, 5,000 Volvo cars were sold. Car production volume is increasing. In 1956, 31,000 copies were manufactured, and in 1971, 205,000 units were produced.

Volvo's country of origin has a temperate climate, mainly due to the Gulf Stream. It's very pleasant to work here. It should be added that Nils Ivar Bolin also worked tirelessly at Volvo. He is the author of the three-point seat belt. For the first time in the world, the Volvo PV 444 and P120 Amazon brands were equipped with this element.

The P1800 model is designed as a two-seater sports coupe. It was released in 1960. And production of the Volvo-144 began in 1966. This particular model was equipped with a dual-circuit braking system. And it was here that the deformable zones of the body were installed. This is an amazing Volvo! Which manufacturing country is capable of inventing such a candy? Of course, only Sweden.

In 1976, the creators of Volvo developed oxygen sensors Lambda Sond. In the same year, exhaust gas was created.

Volvo Personvagnar's passenger car division was sold to Ford in 1999. The concern was able to sell the division for $6.45 billion. Volvo Personvagnar AB is known in the USA under the name Volvo Cars. And since 1999, this branch has become a division of the Ford concern. But in December 2009, Ford announced the sale of Volvo Personvagnar AB to the Chinese company Zhejiang Geely Automobile. The branch is now worth $1.8 billion. On March 29, 2010, the Chinese company officially signs the documents. These are papers for the acquisition of the Volvo Cars brand from Ford Motor. The deal was completed on August 2, 2010.

Management and owners

Why does everyone choose Volvo? The country of origin knows the answer to this question. To do this, you need to find out who is the largest shareholder of the AB Volvo concern? Of course, the Chinese concern Geely. Until 2010, the Renault S.A. organization owned about 20% of the company's shares. She was then the largest owner. In 2012, these shares were acquired by the Chinese concern Geely.

Louis Schweitzer serves as Chairman of the Board of Directors of this great organization. And Leif Johansson holds the positions of chief executive and president at the same time.

Organization's activities

At the moment, the Volvo concern supplies trucks to the Swedes. In addition to trucks, the company supplies construction equipment, buses, marine propulsion systems, financial services and space components.

In general, the Volvo trademark is owned by the Geely holding. The Volvo concern also manages the following brands:

  • Renault Trucks.
  • Nissan Diesel.
  • Mack.
  • Prevost.
  • Nova Bus.

The holding consists of nine production companies and eleven business divisions.

Volvo in Russia

Official sales of Volvo cars in the USSR started in 1989. It should be noted that the much-needed Sovtransavtos have been purchased since 1973.

The Volvo brand... The manufacturing country is located in Northern Europe, in the center of civilization. Currently, the Volvo concern in Russia is represented by the companies Volvo Vostok CJSC and VFS Vostok LLC.

The Volvo company has built a new plant in Kaluga. The launch of this production took place on January 19, 2009. The production capacity of this plant is very large. It is 15,000 trucks in year. Installation of Volvo FM and models is planned here. This is the first full-scale production of commercial trucks of a foreign brand in the Russian state. A little later, Volvo Truck Center-Kaluga was built on the Volvo factory territory. This center started operating in the summer of 2009. Volvo Holding has adopted a comprehensive transport solution. Now production, sales and service are carried out in one place.

Corporation

Consider one of the industrial companies, belonging to the concern"Volvo". The manufacturing country, Sweden, is proud of its brainchild, its automobile company. Volvo Trucks Corporation is one of the world's leading manufacturers of heavy trucks. This company was founded by Gustaf Larson and Assar Gabrielson in 1916. It is a subsidiary of the popular bearing manufacturer SKF.

The first production car left the factory gates in 1927. The company gained complete independence from SKF in 1935.

At the beginning of 1928, the first truck appeared. It was called "LV Series 1" and was an incredible success. A two-liter four-cylinder engine was installed on it. The engine power was 28 horsepower.

Can anyone forget the Volvo? The country of origin will definitely remind you of this concern on occasion. After all, in terms of volume on the world market, it is in second place. In 2006, Volvo Trucks sold 105,519 units of trucks.

Volvo trucks are considered comfortable and safe. The global international corporation Volvo Trucks Corporation includes industrial and design centers located in the USA, Brazil, Sweden and Belgium. It includes an incredible number of assembly companies around the world. Some businesses represent the corporation as a co-founder along with local production groups. Of course, there are organizations directly owned by the Volvo Group.

Renault Trucks in Russia

The first Renault trucks appeared in Russia in 1912. IN Russian Empire The War Ministry organized a run, and Renault took part in it.

In 2012, Renault Trucks celebrated its centenary on the Russian market. The company owns its own production workshop at the Kaluga Volvo plant. In 2009, production of the Premium Route tractor began. Today, the plant assembles heavy trucks of the Premium and Kerax models. At the end of 2014, it is planned to start production of the latest model line of Renault Trucks.

And in June 2013, an unforgettable ceremony was held in the Kaluga region. The foundation stone of the future plant was laid. This enterprise plans to produce cabins for Volvo and Renault trucks.

The Swedish concern, which produces high-quality and majestic Volvo cars, has become one of the most influential in the European premium car market. This happened in the last seven years, but from 2000 to 2007 the concern did not develop, offering customers the same models with old engines. The secret of the Swedish car company's success lies in its alliance with the Chinese. The formal Geely corporation simply bought out the Swedish enterprise, but the agreement is more like a merger.

The Chinese made a commitment not to rename the brand, to preserve the European Volvo brand, the country of origin should remain Sweden, and Geely does not have the right to use the concern’s technical developments in its cars. I wonder if the Chinese are honoring the signed agreement?

Are there other countries in the world where Volvos are assembled?

Many car enthusiasts confuse Sweden with other Scandinavian and European countries, believing that Volvos are assembled in Norway, Switzerland or even Germany. In fact, Volvo Corporation's only plant is located in Gothenburg, Sweden. This enterprise, even after the purchase of the concern by the Chinese, remains in this city and does not reduce its activities.

On the contrary, Chinese investment has given the Swedish company a huge boost. There are several important aspects that changed in 2007:

  • money and technical capabilities appeared to develop a completely new model range;
  • the efforts of the designers of the already powerful company Geely and the Swedes combined;
  • the Volvo brand has received a huge Chinese market, where its cars are sold without unnecessary duties;
  • new technologies began to be introduced into cars, thanks to generous investments;
  • the plant expanded its staff, improved production lines and received many other benefits.

If we consider the technology of car manufacturers today, we can safely say that Volvo is one of the best factories in Europe. The latest equipment is installed here; all assembly processes are fully automated. The cars are not just of high quality, they finally live up to their price tag. Until 2007, Volvo cars were bought only in Scandinavian countries. They were too expensive and outdated.

Chinese Geely cars after cooperation with the Swedes

Immediately after the unification of European and Chinese manufacturers under the roof of one concern, Geely had new models that were three heads higher than their predecessors. Virtually all the lineup changed, new engines began to produce more horses, requiring less fuel. And the appearance of the Emgrand series has greatly advanced.

We invite you to enjoy the video test drive of the new Emgrand EC7

Video:

A crossover, which had not been announced before, even appeared in the Geely model line. Such changes are associated with the following development options for the company:

  • despite the ban on the use of Volvo technologies, the Chinese pulled certain developments of the Swedes to their side;
  • as a result of bilateral cooperation with European engineers, new developments were obtained;
  • the company received a good income-generating asset and was able to invest in its own production;
  • Engineers from Sweden were invited to work in China.

The last assumption is a tested and proven fact. But Geely denies the fact that this is related to the development of the successful Engrand series of cars. However, for the consumer there is no difference. If a company issues good cars, let her take technology where it is more convenient for her. What is more important for the consumer is how quality car he can purchase at the showroom. That is why the Swedes today are quite happy with their seven-year cooperation with the Chinese.

The plant in Gothenburg is growing and developing, the brand is acquiring new models, and the Geely corporation is fulfilling all its main promises.

Let's sum it up

Over the past few years, Volvo has updated almost its entire model range. Not long ago it was announced that the last old XC90 SUV would be discontinued, and a few weeks after this news the first spy photos of the new development appeared.

The company was able to not only update its model offer and make amazing success in the global automotive market, but also surprised all potential buyers and experts with excellent technologies, the development of which costs a lot of money.

It is not so important in which countries Volvos are assembled, because what is much more important is the perception of the car, its reliability and comfort. If you have experience in operating a Volvo from the last seven years of production, describe your emotions from this car in the comments.

In Latin, Volvo means "I roll", the circle with arrows is just a convenient symbol of steel - the biggest industry in Sweden until the advent of iKEA. The circle and arrow symbolize the shield and spear of Mars, which are also alchemical symbols for iron.

In 1924, in the Stockholm restaurant Sturehof on July 25 - a day called Jacob's Day in the Swedish calendar - Assar Gabrielsson and Gustaf Larson decided to create Volvo.

Volvo's birthday is considered to be April 14, 1927 - the day when the first car called Jakob left the plant in Gothenburg. However, the real history of the concern's development began a few years later. The 20s are characterized by the beginning of the real development of the automotive industry simultaneously in the USA and Europe. In Sweden, people really became interested in cars in 1923 after an exhibition in Gothenburg. In the early 20s, 12 thousand cars were imported into the country. In 1925 their number reached 14.5 thousand. On the international market, manufacturers, in pursuit of increasing their volumes, were not always selective in their approach to components, so the quality of the final product often left much to be desired, and as a result, many of these manufacturers quickly went bankrupt. For the creators of Volvo, the issue of quality was fundamental. Therefore, their main task was to make right choice among suppliers. In addition, tests were required after assembly. To this day, Volvo follows this principle.

Let's find out the history of this brand in more detail...




1927 Volvo OV4 "The Jakob"

Creators of Volvo

Assar Gabrielsson and Gustaf Larson are the creators of Volvo. Assar Gabrielsson, son of Gabriel Gabrielsson, office manager, and Anna Larson, was born on 13 August 1891 in Kosberg, Skaraborg County. He graduated from the Norra Higher Latin School in Stockholm in 1909. He received a bachelor's degree in economics and business from the School of Economists in Stockholm in 1911. After working as an official and stenographer in the lower house of the Swedish Parliament, Gabrielsson received a position as sales manager at SKF in 1916. He founded Volvo and served as president until 1956.

Gustaf Larson - son of Lars Larson, farmer, and Hilda Magnesson - was born on July 8, 1887 in Vintros, Erebro County. In 1911 he graduated from technical primary school in Erebro; received his engineering degree from the Royal Institute of Technology in 1917. In England, from 1913 to 1916, he worked as a design engineer at White and Popper Ltd.

After graduating from the Royal Institute of Technology, Gustaf Larson worked for SKF as manager and chief engineer of the company's transmission department in Gothenburg and Katrinholm from 1917 to 1920. He worked as a plant manager and later as technical director and executive vice president of Nya AB Gaico with 1920 to 1926 Collaborated with Assar Gabrielsson to create Volvo. From 1926 to 1952 - technical director and executive vice president of Volvo.


Volvo's history began with crayfish

As the book "Volvo Cars" tells, the history of Volvo begins in June 1924, when Assar Gabrielson, the future managing director of the brand, accidentally met in a cafe with a former college classmate, Gustav Larson, who would later become Volvo's technical director. That day in a cafe they talked briefly, and Gabrielson proposed the idea of ​​​​creating a car production enterprise. Gustav Larson agreed that they should have discussed this topic in more detail, but he considered the proposal itself hardly serious and did not attach much importance to it. Perhaps this idea would not have developed if they had not met for the second time in August of the same year.

This is how Gustav Larson describes this meeting, remembering Assar Gabrielson (the article was published in Volvo magazine after Gabrielson's death in 1962): “I quite by chance passed by the Sture-hof restaurant. I saw an advertisement for fresh crayfish, and decided to go inside, where I saw Gabriel sitting alone in front of a whole mountain of red crayfish. I joined him, and we began to eat the crayfish with great appetite." So they sat at the same table. Gabrielson had an excellent opportunity to re-discuss his idea. The verbal agreement they reached in August 1924 took the form of a formalized document on December 16, 1925.

This document proclaimed the following: “I, Gabrielson, intending to create an enterprise for the production of automobiles in Sweden, make an offer to G. Larson to cooperate with me as an engineer.” "I, Larson, accept this offer." Gustav Larson was to develop a new car. The remuneration for this work would range from SEK 5,000 to SEK 20,000, provided that production reached industrial levels of at least 100 cars per year by January 1, 1928. If the target production level was not achieved, Larson agreed not to claim any what payment? The chassis drawings of the new car were ready six months before the signing of this agreement.

On April 14, 1927, the first production Volvo car was born - this was the year the automobile industry was born in Sweden. That day the gates of the factory on the island of Hisingen, Gothenburg, opened. The first Volvo car rolled out of the gate. It was an open-top phaeton with a four-cylinder engine. Sales manager Hilmer Johanson was behind the wheel.

When designing it, the designer Mass-Olle was guided by American methods. The car was equipped with a 1.9-liter 4-cylinder engine with side valves. Under the designation "OV-4" it was offered with an open body; the "PV-4" version was a sedan.

The short drive to the place where the press representatives were waiting for the car passed without incident. But the night before was not an easy one for those responsible for assembling the car. The last parts needed for assembly had arrived by train from Stockholm the previous evening. The haste that accompanied the assembly of the car made itself felt: when engineer Eric Carlberg decided to inspect and test the car in the morning, it turned out that it could only move backwards. A major component in the rear axle gearbox was installed incorrectly. This start was perceived as a good omen: from that moment on, the movement should only be in the forward direction.

The car was called simply and uncomplicatedly - ÖV4 and had the affectionate nickname Jacob (Jacob). The letters ÖV indicated that the model was an open-top car, and the number 4 indicated the number of engine cylinders. The Volvo Jacob was an American design, had a powerful chassis and independent suspension with long springs front and rear. The engine developed a power of 28 hp. at 2000 rpm. The maximum speed of the car was quite decent for that time - 90 km/h.

At first, Swedish buyers were not eager to snap up new cars

The car's four-door body was painted dark blue, with black mudguards standing out against this background. The open 5-seater Jacob body had four doors and was constructed from sheet steel on an ash and copper beech frame. The upholstery was made of leather, the front panel was made of wood. Unlike the seats in many other cars, the seats of the first Volvo were sprung. The wheel structure of this car was a removable rim, which was mounted on wooden spokes coated with varnish. Minor luxuries in the cabin included a small flower vase, an ashtray and (in the sedan version) curtains on all windows.


New car with a body, the phaeton cost 4,800 CZK, and a little later the PV4 sedan was introduced, and another 1,000 CZK was added to its price. According to plans, the plant should produce 500 cars of each model, however, contrary to expectations, Swedish buyers were not eager to buy up new cars. In the first year, only 297 cars were sold. One of the reasons for such a small number was the requirement for very high level quality of supplied components and strict control by the manufacturer.

The PV4's top speed was quite respectable at 90 km/h

A year later presented new model is a Volvo Special, an extended version of the PV4 sedan. The Volvo Special featured a longer hood, thin A-pillars and a rectangular rear window. This car was already equipped with bumpers. At this time, the bumpers had not yet become standard equipment car.

Only two years later the company was able to make its first modest profits. In 1929, Volvo sold 1,383 cars. However, at the end of the 1920s. the car made a real breakthrough both in the European and American markets.

During several years of work at SKF, Assar Gabrielsson noted that Swedish ball bearings were inexpensive compared to international prices, and the idea of ​​​​creating a production of Swedish cars that could compete with American cars grew stronger. Assar Gabrielsson worked with Gustaf Larson for several years at SKF, and the two men, having also worked together for several years in the British automotive industry, learned to recognize and respect each other's experience and know-how.

Gustaf Larson also had plans to create his own Swedish automobile industry. Their similar views and goals led to cooperation after the first few chance meetings in 1924. As a result, they decided to found a Swedish car company. While Gustaf Larson was hiring young mechanics to assemble cars, Assar Gabrielsson was studying the economics of their idea. In the summer of 1925, Assar Gabrielsson was forced to use his own savings to finance a trial run of 10 passenger cars.

The cars were assembled at Galco's Stockholm plant with the involvement of the interests of SKF, whose capital share in Volvo was SEK 200,000. SKF also made Volvo a controlled, but capable of growth, automobile company.

All work was moved to Gothenburg and nearby Hisingen, and SKF equipment was eventually moved to Volvo's production site. Assar Gabrielsson identified 4 basic criteria that contributed to the successful development of the Swedish automobile company: Sweden was a developed industrial country; low level wages in Sweden; Swedish steel had a solid reputation throughout the world; There was a clear need for passenger cars on Swedish roads.

Gabrielsson and Larson's decision to start producing passenger cars in Sweden was clearly formulated and was based on several business concepts:

— Production of Volvo passenger cars. Volvo will be responsible for both the design of the machines and the assembly work, and materials and components will be purchased from other companies;
— Strategically secure key subcontractors. Volvo must find reliable support and, if necessary, partners in the railway transport sector;
— Concentration on exports. Export sales began a year after the start of assembly line production;
— Attention to quality.

No effort or expense should be spared in the process of creating a car. It is cheaper to get production going in the right direction at the beginning of the journey than to allow mistakes and correct them at the end. This is one of the main postulates of Assar Gabrielsson. If Assar Gabrielsson was a shrewd businessman, then the brilliant financier and trader Gustaf Larson was a mechanical genius. Together, Gabrielsson and Larson controlled Volvo's two main areas of activity - economics and mechanical engineering. The two men's efforts were based on determination and discipline - two qualities that were often the key to business success in industry throughout the first half of the 20th century. This was their overall approach, which laid the foundation for Volvo's first and most important value: quality.

Volvo name

SKF acted as a serious guarantor of the production of the first thousand cars: 500 with a convertible top and 500 with a hard top. Since one of the main activities of SKF was the production of bearings, the name Volvo was proposed for the cars, which means “I roll” in Latin. Thus, 1927 became the year of Volvo's birth.

To characterize your child, a symbol was needed. They chose steel and Swedish heavy industry, ever since cars were made from Swedish steel. The "Iron Symbol" or "Mars Symbol", as it was called after the Roman god of war, was placed in the center of the radiator grille on the first passenger passenger car Volvo, and later on all trucks Volvo. The “Sign of Mars” was tightly attached to the radiator using the simplest method: a steel rim was attached diagonally across the radiator grille. As a result, the diagonal stripe has become a trusted and well-known symbol of Volvo and its products, in fact one of the strongest brands in the automotive industry.


When the Volvo P1800 sports car turned 50 years old, the Swedish automaker decided to “modernize” the car. True, only on paper - launch in mass production a modernized version of the model, drawn by Volvo chief designer Christopher Benjamin, is not being assembled yet.

At the same time, some experts note that such a car could well find its buyer. The key to commercial success would be the glory of the original P1800 sports car, which was considered the most attractive Volvo in the entire history of the Swedish brand. The exterior of the Volvo P1800 coupe was created in 1957 by designer Pelle Pettersson, who at that time worked at the Italian atelier Pietro Frua. At first, the Swedes were going to launch production of this model at the German enterprise Karmann, owned Volkswagen concern, however, disagreements that arose during the negotiations led to the need to find another partner. As a result, serial production of the car began only in 1961, and the cars were assembled in the UK, at the Jensen plant.


The first Volvo P1800s were equipped gasoline engine with a capacity of 100 horsepower, but in 1966 it was replaced by a 115-horsepower unit. In addition to the coupe, the car could be ordered in convertible and station wagon body styles. The total circulation of P1800 over 13 years was 37.5 thousand copies.

In parallel, Volvo begins to produce its first trucks, which were based on the same “Jacob”.

So, starting from the 30s of the 20th century, Volvo has been presenting more and more new introductions to mechanical engineering. A new six-cylinder engine was invented, tested and put into production, brake pads installed on all 4 wheels, the interior is soundproofed, a muffler is installed, a radiator grille appears - and after all these innovations the car’s power does not drop at all! It's no surprise that the company has withstood the global economic crisis. Before World War II, Volvo pleased its customers with an aerodynamic body.

The 40s passed under the sign of the World War. But Volvo is not losing ground, on the contrary, it is staying afloat and inventing new innovations. Having survived the war and finished producing modifications of cars for military needs, Volvo returned to producing civilian cars. The PV444 model, after all modifications, is conquering the market. The company is increasing production and, consequently, export of cars.


In the 50s, Volvo placed great emphasis on safety. Brakes and seat belts are being improved. A special committee is being created to study various accidents.

In the 60s - 70s. the company enters into agreements with DAF and Renault, which increases the performance and power of vehicles. New modifications and models are being released - Amazone, models 240 and 345. In the 80s, car production per year reaches the 400,000 mark! Let's not forget that the company remains committed to safety, as evidenced by numerous awards for its seat belt modification - the world's first three-point belt, which improves safety by 50%.

The 90s again brought success to the company. Relations have been established with the French company Renault in the production of cars, trucks and buses; a profitable agreement was signed with Mitsubishi and the Dutch government to create a new brand. But the main fact of this decade is the release of the 960 model, which was equipped automatic transmission transmission The new car was modified with the help of Japanese colleagues from Mitsubishi - a nice design appeared.

At the moment, the Volvo brand is a safety brand. Such popular models as S40, S60, S80, V70, XC70, XC90 drive on the streets. Cars are chosen for comfort, safety and reliability. Every year the brand pleases with new products and innovations, both in the field of safety and reliability of car robots. And, in addition to this, Volvo produces reliable engines for boats and ships.

Now let's look at Volvo history in chronological order:

1924 - the idea of ​​​​creating the first machine-building plant in Sweden.

1927 - after three years of preparation, the first Volvo car, the OV4 “Jakob,” is released into the world; 300 cars are assembled.

1937 - release of new similar models - PV51 and PV52, 1800 cars were produced.

1940s - modernization of cars for military needs, then a workers' strike, shortage of materials. Design and assembly of PV444, an average of 3,000 cars are produced per year.

1953 - release of a new family car - Volvo Duett.

1954 - an unprecedented step by the company - a car warranty was issued for as many as 5 years! The first Volvo sports car is produced, which never became fashionable.

1956 - the Amazon brand was released.

1958 - export of Volvo cars reaches 100 thousand.

1959 - an event occurred that later allowed Volvo to be considered the safest car - the three-point seat belt was invented.

1960-1966 — new Volvo 1800 and Volvo P 144 cars were presented, which were rightfully considered the most safe cars in the world.

1967 - modernized child seat, now it can be placed against the movement.

1974 - the Volvo 240 model was released, which included all types of safety that existed at that time.

1976-1982 — the company produces Volvo 343 and Volvo 760, which conquer the market, Volvo is famous throughout the world.

1985 - the first car with front-wheel drive appears - the Volvo 480 ES sports car.

1990-1991 — side impact protection is being developed and installed on the Volvo 850. The production of the Volvo 960 model was launched, which had a 6-cylinder engine and a power of 240 hp.

1995 - release of the famous Volvo S40 and V40 cars.

1996 - now Volvo pleases its consumers with the beautiful Volvo C70.

1998 - release of the Volvo S80 not only comfortable car, but also one of the safest cars in the world, thanks to protection against whiplash.

1999 - Volvo buys Ford, which still owns it to this day.

2002 - A year of big changes in Volvo products. The first SUV XC90 was announced, the s40 and s80 models were restyled. Volvo has already stepped firmly into the super-performance car market with the S60R and V70R. The company's design studio has been developing its own SUV for some time. All leading European manufacturers, even Posrsche, have prepared or started producing their own parquet "jeeps". And finally, in August 2002, mass production of the XC90 model began.

2003 - At the Geneva Motor Show, Volvo demonstrated its next concept car from the “Volvo designers’ vision of the cars of the future” series. Concept car VCC (Versability Concept Car - “Adaptable Concept Car”).
The lineup of the Swedish company Volvo has been expanded with another four-wheel drive vehicle- following the Volvo S60 and V70, the company’s flagship, the Volvo S80 sedan, also received all-wheel drive. This car uses a system similar to that used in the Volvo S60.

2004 - The appearance of the long-awaited new products of the Swedish company: Volvo S40 and Volvo V50. The new Volvo S40 is 50 mm shorter than its predecessor, but despite this, Volvo offers the features and qualities of larger Volvo models.


2005 - The Japanese company Yamaha released the first engine for the new Volvo XC90 V8.


2007 - Volvo began its anniversary year with the Detroit Motor Show, where it presented the new conceptual XC60. Looking back and looking closer characteristic features cars that the company has produced over the past decades, the new car is hardly recognizable as a Volvo. The XC60 Concept is a striking crossover. The car's design incorporates unusual solutions that make the XC60 unique. appearance. In the same year, Volvo launches new versions of its leading models - the V70 and XC70, which debuted at the Geneva Motor Show.

Well, you probably all know about modern models from advertising articles in the media.


sources
http://www.tneo.ru
http://www.swedmobil.ru
http://avtomarket.ru
http://volvo.infocar.com.ua
http://www.volvoclub.ru

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