Equipment for a summer cafe. Buy a summer cafe for a restaurant

A summer cafe is a great idea for a seasonal business. However, in order for this enterprise to be profitable, you should carefully consider the concept of the future establishment and take into account all the associated nuances. What equipment is needed for a summer cafe, and what can be discarded at first?

Choosing the format of the institution

Summer cafes are different, and each of them is aimed at a specific category of visitors. Some are intended for a quick snack and relaxation, while others can organize a full-fledged feast or spend a romantic evening. Don’t forget about the popular “cafe-evening disco” format. The menu is also formed depending on the concept of the establishment. It may only contain drinks and ready-made snacks or home-cooked dishes. Accordingly, the equipment for a summer cafe should be selected depending on the needs of the establishment and the operations performed by the staff.

Minimum Required

What menu items are most in demand during the warm season? That's right, it's ice cream and chilled drinks. Accordingly, to operate a summer cafe you will need refrigerators. No less popular in the summer heat is draft beer and low-alcohol drinks in original packaging. Kegs and related equipment are offered for seasonal rental by many suppliers of the foamy drink. Attention: selling alcohol in a cafe will require a special permit. ready-made snacks to go with beer: a variety of crackers, chips, snacks. Such products usually do not require special storage conditions, but it would be useful to set up a sales display. In addition, the current equipment for a summer cafe is an electric kettle and a microwave. If you want to offer guests several types of coffee, a coffee machine will be a useful acquisition.

Summer cafe kitchen equipment

You can significantly expand the audience of visitors to a catering establishment by increasing the number of menu items. Even in a relatively small area of ​​a summer cafe, you can successfully equip a kitchen. Kebabs and other grilled dishes are very popular. What equipment for a summer cafe to choose for preparing such food? One stove and a large barbecue or electric grill will be enough. You will also need a separate refrigerator in which you can store food. A deep fryer will be an excellent purchase - this device will allow you to prepare a large number of different snacks and side dishes, in particular the favorite “french fries” of many. Equipment for summer areas of a summer cafe must ensure compliance with sanitary and hygienic standards. First of all, the issue of water supply for washing food and dishes should be resolved, and appropriate areas should be equipped. It is also important to organize a toilet for staff and visitors. A good option- dry closets, they are low cost and easy to transport.

Decoration of the “hall” of a summer cafe

A seasonal catering establishment can be opened on a landscaped veranda, an open area or under the dome of a special tent. If the cafe does not have a roof, be sure to think about protecting guests from the sun, purchase a sufficient number of special large umbrellas or arrange a common canopy for the entire territory. It is also important to think about isolating the food preparation area from the “hall”. It would also be useful to install a bar counter, but if waiters serve visitors, this element of the interior can serve a decorative function and hide the bar equipment from guests. What furniture is best for outdoor cafes? The most common are plastic or wooden tables, chairs and benches. The advantages are obvious - ease of care, mobility, ease of storage. Another important issue is the choice of dishes and accessories for serving food and drinks to guests. For bistro establishments, the optimal solution would be to use disposable cutlery, glasses and plates. If the cafe is positioned as a place for spiritual relaxation and long gatherings, it makes sense to purchase beautiful glass or plastic dishes intended for reusable use. As you can see, the equipment required for a summer cafe is not too expensive, and you can start a business in this area with a small start-up capital.

Alexander Kaptsov

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The business activity of seasonal cafes is characterized by a short period of operation, low costs, and quick payback. A serious restaurant business can very well start from a small summer cafe. What do you need to know about opening a summer cafe from scratch? Where to organize a summer cafe? Business plan with calculations: costs and payback periods.

What kind of summer cafe can be organized: design options for summer cafes

Variations of summer cafes are very diverse in design.

They can have the following types:

• A veranda attached to a stationary cafe or restaurant, furnished in the same style with different roofing (awnings, canopies, umbrellas). This is perhaps the most expensive thing.
• A temporary free-standing structure in the form of a real restaurant (also not cheap in terms of costs).
• A small pavilion in which the seller and equipment are located, and tables are installed nearby on the platform under umbrellas.
• You can cover the entire area of ​​the cafe with one awning (tent).
• There are also more budget-friendly types of seasonal cafes - toners selling from wheels. Several tables nearby (possibly without awnings) will complement a simple food outlet.

As you can see, an entrepreneur has plenty to choose from. The range of costs for one or another design is 80,000-1,000,000 rubles.

List of documents required for registration of a summer cafe

The documentary preparatory process for the new season begins immediately after the end of the old one. This is what experienced entrepreneurs working in the seasonal catering sector do. For a beginner, it is important to start by becoming a businessman legally.

What package of documents ensures the legal operation of a summer cafe:

1. A permit from the municipal authorities allowing the temporary placement of a public catering facility.
2. Land lease agreement.
3. A paper confirming the registration of the cash register (applicable to pavilions and kiosks).
4. Documentary approval from the fire inspectorate. It is issued after submitting the architectural plan of the cafe.
5. It is also impossible to do without permission from the SES.

The list of documents does not end there.

A catering establishment must not only have permits, it must also acquire:

• A book for complaints.
• Tests of laws protecting consumer rights.
• A technological map that explains the cooking sequence of each dish.
• Certificates of conformity from suppliers.
• An agreement with a waste removal company.
• To sell alcoholic products, you will need an appropriate license (separate for each type of alcohol).
• It is unnecessary to mention that the staff have medical books.

The assortment is approved by Rospotrebnadzor. It is this structure that issues a document authorizing trade.

Features of locating a summer cafe: where is the best place to open a business?

A favorably located facility is a key point for success. Profit awaits a businessman in crowded places for recreation, walks or long stays.

What additional factors are important to consider when choosing a meta:

1. Good visibility of the cafe from a long distance and from different points.
2. Availability of parking spaces.
3. Proximity highways with a busy flow of cars.

Cafes located on embankments and beaches, in parks or squares, near local attractions, on central streets and near train stations always generate income.

Approximate project for the construction of a summer cafe: what needs to be taken into account when designing?

As with any other type of construction, it all starts with choosing the location of the seasonal cafe. If it has already been selected and all permits have been obtained, you can erect a temporary structure and start laying communications.

Catering facility in mandatory you will need:

• Lighting.
• Water supply (cold and hot).
• Sewerage.
• Ventilation (at least a kitchen hood).
• Heating system (if the point starts operating in the off-season).

The above nuances are taken into account when drawing up the project and provide comfortable conditions for clients. On average, the area of ​​summer cafes is 80-100 square meters. This area contains a hall for visitors, a bar counter, a kitchen (if provided) and other premises for staff.

How to decorate a summer cafe beautifully: interior design ideas

What attracts visitors to summer coffee shops in the first place? Of course, with a design that plays the role of a kind of business card. Meals and drinks are priced later. Owners of seasonal cafes “enliven” the interior with flowers, high-quality textiles, and original accessories. In small interior details, unobtrusiveness and memorability are important. For example, ashtrays, tablecloths, napkins with an unusual pattern.

Special attention should be paid to creating a style. Consultation with a professional designer may be required.

The room is decorated in accordance with the chosen concept - theme:

1. Theater or music.
2. Marine or national and so on.

Soft music is the final touch to creating a comfortable and cozy atmosphere.

What furniture should you buy for an outdoor cafe?

When choosing furniture, we are guided by the target audience and immediate prospects.

Of course, the plastic option is the most attractive at first glance:

• Plastic is easy to wash and fold.
• Financial costs are minimal.

However, its obvious disadvantage is its fragility - such furniture breaks down too quickly.

More sophisticated materials for furniture in outdoor cafes include:

1. Metal or wood.
2. Rattan (artificial or natural).

Without soft seats, it is difficult for visitors to sit in one place for a long time. That is why this detail must be taken into account.

Arrangement of a summer cafe: what equipment will be needed for operation?

Furniture was mentioned above. The number of tables depends on the size of the open area - on average 5-10 sets.

Approximate cost of one set:

• Plastic - from 2,000 rubles.
• Metal - from 5,300 rubles.
• Rattan is much more expensive, but looks more sophisticated.

Often, the functioning of a cafe is ensured by a trailer equipped with the necessary kitchen appliances. Its price is from 200,000 rubles or more.

If another option is chosen - without a trailer, then the businessman needs to purchase the following list of equipment:

Don’t forget about the cash register (20,000 rubles) and the ballot box (from 800 rubles). You will also need a microwave and a kettle (cooler).

Note to entrepreneurs. To minimize costs, most equipment can be rented or leased. Ice cream suppliers provide products along with a refrigerator.

Attention . The absence of a toilet in the cafe or nearby entails the mandatory purchase of a dry toilet. The cost of one cabin is from $800.

What is the best name for a summer cafe: interesting name options

The name is usually selected based on three parameters:

• Locations.
• Suggested menu.
• Target audience.

Here are some examples:

1. “Grandma’s pancakes” and it’s immediately clear what they serve to guests.
2. “Picnic in the Woods” involves an assortment of meats.
3. “Molodezhnoe” is appropriate for youth beer gatherings with fast food.
4. “Kebab” doesn’t need any explanation at all and so on.

How long is the season for a summer cafe? Operating mode

The season for outdoor cafes lasts from May to September or October. The optimal operating hours for such establishments are from 9-10 am to 21-23 pm. Much depends on where the cafe is located. For example, on the beach there is no point in working until night - for most people, a beach holiday ends at 19.30. The embankment or the historical center, where there are many people walking until late in the evening, is a completely different matter. Working around the clock is not practical, although weekends may be an exception.

Attention . Residents of nearby houses may complain about a “noisy” cafe that is open after 11 p.m. This fact must be taken into account.

We select the assortment and create a menu for a summer cafe

As practice shows, in the fresh air, customers prefer beer, meat (mainly barbecue or grilled chicken), soft drinks (juices and water), ice cream, nuts, chips, and fish snacks. This assortment is in high demand.

How you can diversify the menu:

• Various salads with greens (preferably fresh seasonal vegetables).
• Sandwiches with cheese or sausage, cheese plate.
• Pies and pancakes with various fillings. They are mainly prepared from semi-finished products.
• Of course, tea and coffee.

By the way, the supply of beer is negotiated with a specific manufacturer of this drink. It is better to choose a brand that is not available in neighboring cafes (tents), and offer bottled and draft beer.

Personnel required for the operation of a summer cafe

At first glance, all seasonal cafes are the same, and yet each operates in its own format. Based on this, personnel are selected.

In general terms, its composition is as follows:

1. A chef is required for your own kitchen.
2. In the hall, general management is carried out by the administrator.
3. The number of waiters depends on the number of tables. One person is able to serve 10 tables. If you take into account shift work, then you will need 2 employees performing the functions of waiters.
4. At least two bartenders are also required.
5. Additional personnel include cleaners, dishwashers, and security guards. They all also work in shifts.

That makes 12 people. This figure can easily be reduced to 8 if there is no need for a cook and an administrator, and the duties of a cleaner and a dishwasher are combined by one person working on a shift.

Marketing and advertising of a summer cafe: how to promote your business?

• Excellent cuisine.
• High quality and fast service.
• Nice atmosphere.

A cafe with a noticeable sign and an unusual design will definitely attract people, and then it all depends on the level of service. This is the main advertisement. It is important to remember the axiom: dissatisfied customers share information much more willingly (with more people) than satisfied ones.

How much does it cost to open a summer cafe: a sample business plan with calculations

Initial data:

1. The structure of the establishment is made in the form of a tent.
2. The size of the cafe is 80 square meters.
3. The number of tables is 8, with four seats each.
4. There are no hot dishes on the menu.
5. The equipment is rented.

Start-up costs:

Summer cafes, with the onset of the first warm days, traditionally become a favorite vacation spot for city residents. It’s so nice to spend time with friends in a cozy and beautiful place in the fresh air, where you can relax after everyday worries and stuffy walls of work offices and have dinner while admiring the city landscape...

The popularity of such recreation is growing every year, and the number of establishments is increasing. Thus, in Moscow alone, the number of summer cafes increased by about 40% in 2014 and approximately reached 2536. And other Russian cities are not lagging behind the capital in this regard, and are actively developing outdoor catering. During the warm season, adding a summer veranda allows its owners to not only stay afloat, but also significantly increase the flow of customers.

The season of summer cafes and verandas (depending on the weather conditions of the region of accommodation) begins on April 1 and ends on November 1. On average, the peak of visiting such establishments is the month of July (but this also directly depends on climatic conditions, for example, in the southern regions a large number of visitors are already observed in the month of May). But even with the onset of cold weather, the owners are in no hurry to close the season and “use the weather to the last”, because there are many romantics who like to drink a hot cup of coffee or a glass of mulled wine while admiring the autumn city.

Naturally, as income from summer cafes increases, their number increases, and the requirements for them become stricter. City authorities across the country impose various requirements on owners regarding placement rules, use of building and finishing materials, etc. For example, in the Decree of the Moscow Government No. 196-PP dated April 18, 2014 “On measures to improve the procedure for placing seasonal cafes at stationary public catering establishments and amending the Moscow Government Decree dated February 16, 2012. No. 57-PP”, detailed requirements for summer establishments are prescribed, up to the recommended color range permitted for the use of furniture and the height of decorative fences.

But even if all the above requirements for the interior and cuisine are met, we must not forget about the atmosphere of the establishment, which attracts visitors to it and increases the income of the owner of the establishment. The right light and pleasant musical accompaniment are its important components.

Sound equipment for a summer cafe/veranda.

The requirements for musical equipment for summer establishments are no different from the requirements for ordinary entertainment establishments - the equipment must be of high quality, reliable, mobile, and must have a cooling system (to protect against overheating). When selecting and operating audio equipment, it is necessary to take into account the current “ Sanitary standards permissible sound volume of sound-reproducing and sound-amplifying devices in enclosed spaces and open areas" and not exceed permissible loudness standards for musical equipment (for summer cafes the maximum permissible norm should not exceed LA 90 dBA at 2 meters from the sound source).

The many years of experience of SHOWLIGHT specialists proves that the selection of equipment for each project should, first of all, have an individual approach, but general principles still exist. As a rule, the most popular projects are the sound of a summer cafe, where it is necessary to select and install musical equipment for two conditionally separated zones of the room - the cafe zone and the dance floor zone next to it. These two zones - the background sound system and the dance floor sound reinforcement system - must have independent sound control.

The background sound system usually includes:

Player . The main requirement for which is “omnivorousness”, i.e. ability to work with different formats: CD, MP 3, USB port, etc.

Mixer . It is better to give preference to functional digital options that provide high quality sound and are quite “flexible” in operation in any conditions, and their choice is quite wide, from the budget 16-channel Behringer P16-M to the 32-channel super-light Behringer X32;

COMBINED MIXER-AMPLIFIERS are professional compact and lightweight devices with the functionality of: a power amplifier (with built-in effects processor and equalizer), a mixing console and a CD/MP3 player, with an FM tuner and USB port. They are equipped with all kinds of connectors that allow you to connect various types of speaker systems and microphones to them. And the quality of sound reproduction of the combined systems is beyond praise, and given their mobility and unpretentiousness, they are an ideal option for summer establishments! Proven examples of multifunctional combined mixer-amplifiers include the DSPPA MP-9006 (a popular, inexpensive model) and the DSPPA MP-8035V (with advanced functionality).

Speaker systems should be compact, neat, with clear sound. The ideal solution is two-way speakers. A reliable and modern representative of this class is the RCF HD 10-A active speaker system, with a D-class amplifier, small dimensions and a weight of 13.9 kg. To create a uniform sound field in a room S=100 sq.m, approximately 6 to 8 speakers will be required. An excellent choice for small spaces would be the Behringer EPA300 portable sound reinforcement system (very compact and lightweight, powerful, with a built-in mixer). Segment Selection speaker systems so diverse that you can choose the ideal acoustics for your establishment, in full accordance with your financial capabilities.

- subwoofer. For summer establishments, when choosing a subwoofer, the initial requirement is compact dimensions device, therefore, for high-quality performance of their functionality, as a rule, 2 subwoofers are required. A budget-friendly and reliable option with deep and spacious sound is passive subwoofer Behringer VP1800S with 400W continuous power. The line of subwoofers, as well as speaker systems, is well represented on the professional equipment market and easily allows you to choose your “own” option.

With the arrival of warmer weather, more and more people prefer to relax in the fresh air, which means summer cafes are becoming popular. Quench your thirst, drink beer with friends or have a sandwich or pizza - all this can be done in a summer cafe, which is why demand in this segment always exceeds supply. Opening a summer cafe is not so difficult, but before that you need to research the market and take into account all the risks.

Even beginners can try their hand at the summer cafe business, since this project does not require any special knowledge or equipment.

Registration and registration

First you need to register an individual entrepreneur and open a bank account. A street cafe requires a permit, which is obtained from the relevant department of local authorities. Such permission is taken precisely for the period when the cafe will be open. Such a permit will cost approximately 150-200 USD. per month.

After this, you must visit the sanitary and epidemiological station for permission to open a cafe. An activity permit will cost a certain amount based on a receipt (about 100 USD) and a certain amount of “gratitude”. All of the above actions require an already concluded lease agreement for suitable premises.

To start operating a cafe, you must provide the following package of documents to various authorities:

• Lease agreement for premises
• Sanitary permit
• Characteristics of the trade object
• Shipping documents
• Detailed range of products sold
• When trading more strong drinks you will also need a special license

It should be taken into account that the collection of all necessary documents It may take several months, so it is better to start this process early.

Location and premises

Judging by the purpose of the summer cafe, best place for him is a busy park, places near attractions, embankments and beaches. In residential areas there are also summer cafes, but their attendance is low.

For a summer cafe you will need a pavilion and large umbrellas-tents. Nowadays, everything you need can often be obtained from brewing companies and their distributors. Tents and umbrellas, furniture and even some equipment can be obtained free of charge, that is, for temporary use. It is necessary to search for a supplier in advance - already in winter or, in extreme cases, in early spring. But you should go to the brewers only after you already have official permission from the authorities. In addition, it should be remembered that in this case the owner of a summer cafe cannot sell competitors’ beer.

If you couldn’t get a free pavilion, you will have to pay about 700 USD for it. (for a standard design) and about a thousand conventional units when developing an individual design. It can take about a month to make a pavilion, so it is also necessary to arrange the equipment in advance. Usually, when choosing a pavilion, you immediately choose furniture, a bar counter, shelving and other equipment made in the same style.

Since a summer cafe is a temporary type of trade, it is necessary to think in advance about the issue of storing tents and pavilions during non-working periods. If you have free space, you can keep all this at home, but since the equipment wears out by an average of 30% per year, you won’t be able to use all of the above for more than three years.

Equipment

The approximate cost of equipment for a summer cafe is 7-12 thousand USD.

In addition to drinks in summer cafes, people are also treated to simple dishes, and it is necessary to select technological equipment for the chosen menu. If you want to include fresh baked goods made from frozen puff pastry in your menu, you will need to purchase a convection oven, proofer, etc. For barbecue, you need a barbecue grill or barbecue grill; to store ready-made dishes, you will need a refrigerator or, conversely, a warming cabinet.

The list of equipment for a cafe with drinks, several main courses and snacks looks like this:

• deep fryer
• Plate
• Oven
• Microwave
• Cooling chamber.

Also, in addition to this equipment, you will need a cutting table made of stainless steel. You may need several of these tables. On average, they spend at least 300 USD on various kitchen utensils.

It is also necessary to equip a hall for visitors. Of course, you need tables and chairs. They can be plastic, aluminum or a composition of metal and plastic. Their price also varies depending on the material. So, an aluminum table will cost approximately 60 USD, and a steel one is one and a half to two times more expensive. An economical option is plastic tables and chairs, but they are not particularly durable.

It is also necessary to purchase cutlery and dishes, and even unbreakable items are consumables. Many people use disposable tableware, in which case it is necessary to provide large garbage bags and bins.

A separate item in the arrangement of a summer cafe is the toilet. If there is a permanent building nearby with the required cabin, then the issue is easier to solve. If this option is not available, then a dry closet will help. The price of such toilets starts from 100 USD.

Profitability

After listing all expenses, you can begin to calculate the profitability of a summer cafe. For calculations, let’s take, for example, a summer cafe with 8 tables or 32 seats, respectively. Such an establishment can sell about 100 liters of draft beer per day, with an average price of 2 USD per liter. You can also sell sweet drinks and snacks, and the average price in the price tag will be about 3 USD. When calculating, 32 seats are multiplied by the number of hours the cafe is open (even though a person usually spends about an hour at a cafe table, and 70% is subtracted from this figure - the standard form of loading). The result obtained must be multiplied by the average check amount.

So, as we see, when all the necessary permits have been obtained, relationships with suppliers have been established, equipment has been purchased and goods have been found, the cafe can open and immediately begin to make a profit. It is also necessary to take into account such an important point as product accounting. In street trading conditions, when there is no computer or cash register, it is quite difficult to establish this process. You can get out of this situation by checking balances every day at the end of the working day, or by checking when changing sellers. You can ask your friends to periodically make test purchases in the cafe, which will help identify problems. Control over trade is necessary constantly, otherwise the proceeds will begin to end up in the bartender’s pockets, and the beer will be diluted. All this will lead to loss of reputation, which will inevitably affect profits.

Since 2010, the summer cafe market has grown by more than 16%, and the average bill has increased by 35%. In medium-sized cities, such establishments remain a common place for leisure activities during the day and in the evening, but in megacities such establishments have developed due to corporate events. These are not only holidays held by organizations and enterprises, but also business lunches, business meetings and catering.

Why a summer cafe?

Where to start so that your business idea can be implemented successfully? The first thing you should understand is that a street cafe is a catering establishment that provides a lot of opportunities to implement your most interesting and inspiring ideas in the field of marketing strategy, design and recipes for prepared dishes.

You need to know that when creating and developing a street cafe there are no clear boundaries, like in a restaurant. Here, business processes are more flexible, and startup costs are significantly lower. All this makes it possible to quickly respond to changes in market conditions, apply situational solutions and effective marketing tools. Therefore, opening a summer cafe is an excellent opportunity to implement old ideas and apply management and entrepreneurship skills.

Cafe format

Before you start thinking through the assortment and calculating the necessary costs for the development of this project, you should choose the format of the establishment. There are several most common formats:

1. Street food. An analogue of fast food is a snack on the run. It has a small assortment and high cross-country ability. The client has the opportunity to have a snack literally on the go. There may be small pavilions with counters or tables for those wishing to have a meal indoors. There is a variety of street cafes - these are bicycle cafes, cafe-trailers, which do not wait for the client in one place, but themselves move on the way to him. It looks like a kitchen on wheels that produces and sells product on the go. The average bill for such cafes is about 150 rubles.
2. Classic Fast Food. Also a “fast food” format. Can be positioned as a burger or pizzeria. As a rule, it works in a self-service format. Business processes are automated as much as possible. The average bill is about 200-230 rubles.
3. Cafe format Quick Restaurant Service . These establishments also belong to the format of summer fast food establishments. The range here is wide enough for fast food, but inferior to a restaurant. The average check starts from 300 rubles.
4. The Fast Casual cafe offers a good range of dishes, comfortable living conditions, stylish design, and good service. Such cafes are designed for good turnover. Here the average bill starts from 600 rubles.
5. Food court. Catering cafe of several separate enterprises in a shopping center. There is a wide target audience here, but the level of competition is very high, since there are cafes nearby different types(including large franchises like McDonald's, which are very difficult to compete with).
6. Cafeteria where guests are offered wide choose delicious drink combined with desserts. It is placed in shopping centers, places where there is a large concentration of audiences - in a city square, in the area of ​​a business center or in recreation areas.
7. Cafe on the beach. They are located near the beach or on the beach itself. This format of summer cafes is very profitable, but expensive in terms of renting space.

Marketing plan

In absolutely any business, a strategy and a marketing plan are important to implement a business idea. Only thanks to this, you can not only create an enterprise, but also make money from it in the shortest possible time. We offer the most effective marketing research algorithm on which the formation of the structure of a summer cafe startup is based.

Market research algorithm:

• Analysis of market conditions for solvency (for a specific region).
• Choosing the format of the establishment (based on an analysis of demand and fashion trends).
• Analysis of the competitive environment (what cafes and restaurants are there in the region, SWOT analysis).
• Development of an offer assortment based on demand analytics.
• Pros and cons in the form of strong, weaknesses, opportunities and threats of a potential enterprise, taking into account all aspects (geography, type of establishment, competition, target audience (TA) and possible risks - SWOT analysis of a summer cafe).

Positioning of the establishment:

• Definition of target audience.
• Theme and direction of the cafe.
• Service method (service components).
• Competitive advantages in this market.

Here we take into account the costs - financial indicators, cost of rent and equipment, potential profitability, profit level and payback period of the project. This is a priority part of the business plan of a new organization - on its basis, you can track and plan every stage of the enterprise’s development. It is this document that will allow you to find investors if necessary.

Documentation

To start absolutely any business, registration of an entrepreneur or legal entity is required. For example, an individual entrepreneur will be quite sufficient for a summer-type cafe, since it operates only during the season, from May to September. To open a cafe (both for the first time and for the new season), the entrepreneur begins collecting documents immediately after the end of the previous operating season, in October.

The following permissions are required:

• For placing a cafe or a copy of the lease agreement (buildings or tents on the beach in a specific location).
• If there cash machine, document on registration of cash register equipment (CCT).
• For all employees, official employment and medical certificates are provided; for foreign employees, permission from the migration service for employment is provided.
• Documents for food products confirming their safety and quality of the recipe.
• Documentation from suppliers of goods sold (copies of product certificates).
• Documentation for the sanitary and epidemiological station, which confirms compliance with sanitary and epidemiological requirements. This plan must be approved by the owner of the cafe and bear responsibility for it.
• An official log of control and recording of necessary cleaning activities for premises and equipment.
• Coordinated technological cards for cafe menu dishes.
• A book of reviews and suggestions, which is certified by the owner of the establishment.

Step-by-step instructions will help you implement and launch a summer cafe project.

Algorithm of actions:

1. After choosing the location of the cafe, you need to coordinate the opening of a summer cafe with the district administration in the land department.
2. Develop and approve a sketch of the establishment’s design with the relevant authorities: the city administration’s TR committee and the urban planning department.
3. The project should be approved by the area improvement committee.
4. Go through registration, and be sure to write an application to the land department of the regional or district administration for permission to use the selected land plot, as well as an application addressed to the mayor of the city.

As soon as district and city authorities confirm permission to use the land plot, it is necessary to agree on the range of cafes, submit an application to Rospotrebnadzor and obtain permission to sell the dishes listed in the documentation.

Choosing a location and premises

In order for a cafe to make a profit from the first day of opening and pay for itself very quickly, the key point will be the choice of location of the establishment. The main criterion is high level passability of people. It is preferable to be located near a busy road or alley; the establishment should not be hidden behind trees or other buildings.

If this is a tent or room near the beach or in a park, a preliminary design is made only based on comments from the city administration (exterior design, signage, LED lighting, interior, parking availability).

The premises depend on the chosen cafe format. You can put up a tent with a counter and several tables, or you can set up a large restaurant-type room with a dance floor.

The first thing you need to start

• The main furniture that you will need when opening a summer cafe is inexpensive plastic furniture, it is cheap and practical. In addition, it is compact, easy to fold and wash. However, it often breaks. For a restaurant-type cafe, consider something more solid: for example, furniture on a metal or wooden base. It will cost at least 2.5 times more, but it is more durable and solid.
• In addition to furniture, a counter is needed to sell drinks and take orders (if it is a self-service cafe).
• Refrigerators, ovens and electrical appliances for cooking are needed; it all depends on the theme of the cafe and the menu.
• Stand for draft beer and related equipment; such summer cafes cannot do without beer of at least 2 varieties; it will provide at least 50% of the income; It is also advisable to install a refrigerated display case for snacks, sandwiches and desserts.
• Refrigerated display case for ice cream.

Staff

It is impossible to run a cafe without people. Particular attention should be paid to the level of professionalism. Visitors to the cafe come here not only to buy juice or beer, but also to eat delicious food and get a pleasant experience from spending time in the establishment. This means that the experience and qualifications of the cook and serving staff are important. Only in this case will a small business generate income and quickly pay for itself.

Mandatory staff in the cafe:

• Cook.
• Kitchen helper.
• Waiter.
• Administrator (if the cafe is a restaurant type).
• Cleaning lady (responsibilities can be distributed among employees).

Eventually

Before starting his own business and, especially, a cafe in the summer, a potential entrepreneur thinks about whether it will be profitable for him or whether it is not worth spending money and time on it. We will try to answer this question and briefly outline the indicators.

On average, in such cafes the markup on beer is about 70%, on refreshments the markup can reach up to 150%, and on food – from 200% to 1000%. This indicates a highly profitable business development strategy in the shortest possible time.

However, don't forget about the costs. They will go, first of all, to the design project, rental of premises, furniture, equipment and wages employees.

According to statistics, the return on investment of an average-level summer cafe is realized in 2-3 months, and a beach cafe with a minimum of costs will begin to generate net profit already in the second month of its active operation. Great, isn't it? But first of all, answer the questions: where will the cafe be located, what is the competition, and what does my target audience need. That's half the battle.