Diesel Be Stupid advertising campaign. Men's Diesel watches - ideal price-quality ratio Men's Diesel watches - photo

Women often have to think about an appropriate gift for their loved ones. Men's watches are a win-win option. The Diesel brand has been popular for over 30 years. Boutiques of this manufacturer are open in 80 countries and countless cities. This Italian brand produces relatively inexpensive men's watches, costing 10 thousand rubles or more.

Brand history

We first heard about Diesel in 1978. Initially, jeans were produced under this brand, but later in 1978, Marco Rosso (the creator of the brand) began producing stylish clothes and perfume. If we evaluate the brand from the point of view of its focus, then it is aimed primarily at young men.

Fame in Russia came in 1996. For its 25th anniversary, the company began collaborating with Karl Lagerfeld, and later opened its online store and official website. It is there that you can view the parameters of the selected watch and make your final choice.

Design Features

The Fossil concern, located in Texas, produces watches under this Italian brand. Diesel watches have earned popularity thanks to their unusual, sometimes even provocative design. Moreover, they can be worn not only with casual clothes, but also with classic office suits. Despite the relatively low price range, the watch looks luxurious. The fact is that only natural and high-quality materials are used for their production:

• skin;
• rubber;
• steel.

Important! There are two lines of models of the Diesel brand - universal and sports-utilitarian. It is rare to find designer watches from this brand on wide sale, but they are produced, however, in a small number of copies.

If you are going to purchase a men's wristwatch as a gift, then it is best to choose a copy from the universal line. Such models are more conservative and fit with different clothes. For young people who do not wear suits, you can take a digital watch. They look great with any casual wear.

Who is a watch from this brand suitable for?

The motto of this brand is: “Great watches for working people.” They are suitable, first of all, for men who lead an active lifestyle - attending not only the office, but also fashionable parties. The design and combination of materials change from one collection to the next. Many critics call Diesel's models a bit freaky, but others rate them as stylish accessories.

They are suitable for those who:

• ready to sacrifice the quality of mechanisms for the sake of design;
• loves detailed accessories with large dials;
• ready to attract attention to his person;
• loves to dress in an individual style.

Of course, a man over 35 years old and having a high position in society needs to wear braces of more expensive brands. If a man considers himself a middle-class worker, then in the Diesel line there are models for him in a retro style, with a large dial and classic materials.

Important! Most often, men's Diesel watches are bought by young people aged 20 to 35 years. If you are planning to give this accessory as a gift, then you should not purchase unusual items with a provocative design, pay attention to more discreet options.

The lineup

Wristwatches of this brand, as mentioned above, can have a wide variety of designs. The model range is regularly updated in accordance with fashion trends. The universal line is more attractive for aesthetic reasons, while it combines current fashion trends:

• the presence of additional (one or more) smaller ones on the main dial;
• highlighting several numbers in a larger font (these are not always the traditional 3, 6, 9 and 12; other combinations are more common);
• almost imperceptible divisions into hours and minutes.

These trends can be collected under one body or found separately in different models. The sports-utilitarian direction usually stands out for its appearance.

The models in this line have an unusual silhouette and design. The straps in them are more durable, but most often not steel. For their manufacture the following are usually used:

• Genuine Leather;
• tarpaulin;
• nylon;
• rubber.

Before purchasing, you should look through the catalogs of options that are currently on sale. Among them you will find electronic watches and classic ones with hour and minute hands. Most often, the latter are powered by a quartz movement made in Japan. There is no need to constantly restart it and change the battery.

Despite the fact that many models are declared as sports, they cannot be called such. For example, Diesel SBA Only The Brave Brown Dial does not have luminescent hands, which is one of the main requirements for sports models.

Even though they are claimed to be waterproof, we do not recommend diving, swimming or showering in them. Such a brace will only withstand careful washing or exposure to rain. Thus, in terms of style, this model can be called sports, but in terms of technical content, they do not reach generally accepted requirements.

How to distinguish an original from a fake?

Another important point to consider before purchasing is how to find original options in stores. Despite the fact that the pricing policy of the Diesel brand is more than affordable, they are often copied and sold at ridiculous prices. Recognizing a fake can be difficult. Main differences:

• all mechanisms must work;
• the price should not be excessively low;
• the manufacturer uses high-quality leather;
• When making watches, special attention is paid to the processing of steel - the surfaces of branded accessories are perfectly smooth.

You can look at the weight of the Breguet (often indicated in catalogs), and when purchasing, put them on a small kitchen scale and compare.

Important! Buy watches from authorized dealers or trusted online retailers. Look at the reputation of the site and the quality of the watches. Watches purchased from an official store will have a 2-year warranty from the date of purchase. It is valid in all countries.

The design of Diesel watches can be described in just two words: bold and daring. This brand has long proven that its creations are unrivaled, bold and daring, with an urban spirit - wearing Diesel means showing your individuality. These bright colors, belts that are as wide as trouser belts, a design that seems to be from another planet - all this will tell the world that you are as unique and positive as the Diesel watch you wear.

Italian fashion house Diesel was founded in 1978. Although the founders, Renzo Rossi and Adriano Goldschmit, were involved in fashion, no one in the fashion industry expected the brand to take such a meteoric rise, and everyone was extremely surprised when the brand became a leader in cutting-edge design. Renzo Rosso decided to make jeans the hallmark of the brand; he used various methods to create artistically “torn” denim. The craftsmen tousled the jeans with pumice stones and washed them in the machine along with stones. The brand now has an official logo – the profile of an Indian man with a mohawk. The slogan read: “Diesel: Only the Brave.” Subsequently, in his interviews, Renzo Rosso noted that Diesel clothes were created for people who are not afraid to express their opinions and want to look special, and the brand’s motto was intended to emphasize this. The brand name was chosen because of the oil crisis that swept through Europe in the mid-1970s. After a sharp increase in gasoline prices, the solution to many problems was the use of more economical fuel - diesel.

Today Diesel is a high-profile Italian brand with a 30-year history, sold in more than 80 countries around the world. From the very beginning, the brand chose stylish, innovative-minded youth as its target audience, which explains the brand’s close attention to design. Watches are the latest segment to be added to the company's already renowned lines of denim, accessories, fragrance and footwear.

Diesel watches can be anything but ordinary. The details on the watch are attractive and modern, making the watch suitable to wear with either a suit or jeans. Diesel wristwatches have established themselves as an indispensable attribute of advanced and fashionable young people who live a bright, dynamic life. Diesel watches have some characteristic features that make the brand stand out from other fashion brands. The real find of Diesel was the large, and sometimes simply huge, dial. The essence of the idea is simple: the watch is noticeable and easily recognizable. Also, the sporty and daring style of Diesel itself is popular and in demand all over the world. The brand plays with a variety of materials - there is leather, steel, plastic, rubber, and silicone. In the color palette, the bestsellers are natural colors - matte dark brown, brown with golden shimmer, dark green blue, black, as well as a play of contrasts - a white belt with red LED backlight, yellow on black. The collections include classics, electronic models, chronographs, watches with 5 time zones, and the famous SBA.

When you give preference to a watch from Diesel, you not only get a comfortable and functional item, without which the life of a modern person cannot be imagined, but also acquire a completely new image and style. Diesel watches are the choice of freedom-loving and independent adventurers who are ready to meet new horizons. You can choose a classic collection, or you can choose the most modern Black Label Editions; in any case, rest assured that your wrist will be “in trend,” at least until the release of a new collection, so if you want to express your individuality, then a Diesel watch is a great way do it.

The design of Diesel watches can be described in just two words: bold and daring. This brand has long proven that its creations are unrivaled, bold and daring, with an urban spirit - wearing Diesel means showing your individuality. These bright colors, belts that are as wide as trouser belts, a design that seems to be from another planet - all this will tell the world that you are as unique and positive as the Diesel watch you wear.

Italian fashion house Diesel was founded in 1978. Although the founders, Renzo Rossi and Adriano Goldschmit, were involved in fashion, no one in the fashion industry expected the brand to take such a meteoric rise, and everyone was extremely surprised when the brand became a leader in cutting-edge design. Renzo Rosso decided to make jeans the hallmark of the brand; he used various methods to create artistically “torn” denim. The craftsmen tousled the jeans with pumice stones and washed them in the machine along with stones. The brand now has an official logo – the profile of an Indian man with a mohawk. The slogan read: “Diesel: Only the Brave.” Subsequently, in his interviews, Renzo Rosso noted that Diesel clothes were created for people who are not afraid to express their opinions and want to look special, and the brand’s motto was intended to emphasize this. The brand name was chosen because of the oil crisis that swept through Europe in the mid-1970s. After a sharp increase in gasoline prices, the solution to many problems was the use of more economical fuel - diesel.

Today Diesel is a high-profile Italian brand with a 30-year history, sold in more than 80 countries around the world. From the very beginning, the brand chose stylish, innovative-minded youth as its target audience, which explains the brand’s close attention to design. Watches are the latest segment to be added to the company's already renowned lines of denim, accessories, fragrance and footwear.

Diesel watches can be anything but ordinary. The details on the watch are attractive and modern, making the watch suitable to wear with either a suit or jeans. Diesel wristwatches have established themselves as an indispensable attribute of advanced and fashionable young people who live a bright, dynamic life. Diesel watches have some characteristic features that make the brand stand out from other fashion brands. The real find of Diesel was the large, and sometimes simply huge, dial. The essence of the idea is simple: the watch is noticeable and easily recognizable. Also, the sporty and daring style of Diesel itself is popular and in demand all over the world. The brand plays with a variety of materials - there is leather, steel, plastic, rubber, and silicone. In the color palette, the bestsellers are natural colors - matte dark brown, brown with golden shimmer, dark green blue, black, as well as a play of contrasts - a white belt with red LED backlight, yellow on black. The collections include classics, electronic models, chronographs, watches with 5 time zones, and the famous SBA.

When you give preference to a watch from Diesel, you not only get a comfortable and functional item, without which the life of a modern person cannot be imagined, but also acquire a completely new image and style. Diesel watches are the choice of freedom-loving and independent adventurers who are ready to meet new horizons. You can choose a classic collection, or you can choose the most modern Black Label Editions; in any case, rest assured that your wrist will be “in trend,” at least until the release of a new collection, so if you want to express your individuality, then a Diesel watch is a great way do it.

Diesel watches: brand history

The history of the Diesel brand goes back to the distant 70s, when in 1978 Renzo Rosso, together with Adriano Goldschmid, registered the Diesel brand. The brand name was inspired by the oil crisis, which caused an increase in gasoline prices and the popularity of a more economical fuel - diesel. Initially, the prerogative direction of the brand was the production of denim clothing. By that time, jeans had moved from exclusively work wear to everyday wardrobe and had a fairly affordable price.

Few people believed that it would be possible to successfully sell clothes with such a brand name - Diesel, which did not evoke any associations except with fuel. But time has proven that Rosso chose the right direction and today Diesel is one of the most famous Italian brands, producing not only women's, men's and children's clothing, but also underwear, perfumes, beachwear, shoes, bedding, furniture, and household goods , bicycles, motorcycle helmets, all kinds of accessories, including wristwatches. In general, Diesel is a whole concept of life, but jeans are still the hallmark of the brand!

Diesel

It should be noted that the Diesel company does not have its own watch production. Her watches are assembled by the Texas concern Fossil, which is also a representative of the brands DKNY, Emporio Armani and Burberry. The watches created by Diesel are unusual in their design, which simply attracts your attention to the model. Massive bracelets, wide leather straps, bright dials - all this is fully in tune with the motto chosen by Diesel for its latest collection: “Good watches for good working people.”

The products of this brand are so practical and original that they can be worn both during everyday work and at a bright party for young people. The imagination of designers has been embodied in various stylistic directions of watches, from classic and retro style to bright youth models, the design of which is simply striking in its originality and deviation from generally accepted standards.

Every year, Diesel replenishes the catalog of its collections, continuing to surprise its spoiled fans with the endless variety of wristwatch models it creates. The company always uses the most advanced technologies and developments: watches are equipped with natural leather or rubber straps, which eliminate the occurrence of allergic reactions. The minimum degree of water resistance that Diesel watches have is up to 50 meters.

Today, Diesel watches are an integral attribute of stylish and advanced young people who are not afraid to go against generally accepted traditions. A feature of this brand that distinguishes it from other fashion watches is its large, and sometimes simply enormous, dial. The essence of the idea is to make the watch noticeable and recognizable!